When he’s not raising horses or working at a construction site, 28-year-old Nick Mirtschink says he spends “a lot” of time on Truth Social, the social media platform started by Donald Trump.
So does Bree Duke, a retiree from northwest Georgia, who said she regularly checks in with Trump’s frequent posts, called “truths.”
“I love it,” Duke told CNN. “I have it on my TV, and I have it on my phone.”
Mirtschink and Duke shared their glowing reviews of the app while attending Trump’s recent rally in Rome, Georgia, where regular users of Truth Social were easy to come by. Outside of his MAGA movement, though, the social media site is struggling to find a wider audience. It is hemorrhaging users, and its traffic has plummeted. There were roughly 860,000 accounts active on the site as of November – a tiny blip compared with more mainstream platforms.
And yet, on Friday, Digital World Acquisition Corp. approved a lucrative merger with Trump Media & Technology Group, Truth Social’s owner – one that is expected to deliver a multibillion-dollar windfall for the former president just as mounting legal troubles and judgments have compromised his business empire, personal wealth and campaign finances. It won’t bring immediate relief, though, as Trump is restricted from selling his shares for six months.
It’s a critical milestone for the social media site as well as for Trump, providing a path for the former real estate tycoon’s return to Wall Street. The company will trade under the ticker DJT, putting Trump’s initials alongside some of the most iconic brands and corporations in the world just as Trump Tower once did.
For Trump, whose animated and antagonistic Twitter presence helped him chart a path to the presidency, the social media site has also become a…
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