It’s time for stylists, fashion journalists and celebrities to treat the streets of New York City like their own personal runways.
Most New York Fashion Week activity is for industry insiders — people who can help brands get placed in retail stores, or investors. But you can still peek into the world of high fashion — or the sporty styles on trend this year. The event officially kicks off Friday, though some brands started holding activities earlier this week.
Below is your guide to navigating (or, if you prefer, navigating around) New York Fashion Week, which continues through Sept. 13.
What is Fashion Week?
For those in the fashion industry, September is the real start of the new year. There are actually two New York Fashion Weeks; the other is in early February. Brands, designers and “houses” (another term for fashion-oriented clothing companies) present their newest clothing and accessories collections to retail buyers and the media in shows around the city.
The goal of NYFW, which was created by the Council of Fashion Designers of America, is getting buyers for brick-and-mortar or online clothing stores to pick up offerings for the coming season. Brands and designers are also looking to impress potential investors.
“You see a lot of new looks and ideas that come out of everyone coming together,” Fashionista writer Andrea Bossi said.
Forget fashion. How will this affect traffic?
For the most part, the streets will be busy with people and the limos and luxury trucks on the road might mean it’ll take longer for you to get around.
The area that’s expected to be the most congested is around Spring Studios in SoHo. A number of runway shows, luncheons and presentations take place at the event venue each year.
According to the city Department of Transportation, the following streets around Spring Studios will be closed until Sept. 13:
- Varick Street between Laight Street and Beach Street
- Beach Street between Varick Street and West Broadway
- Laight Street between…
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