STATEN ISLAND, N.Y. — Excitement rippled through the borough earlier this year when a Crumbl Cookie sign appeared at the South Shore Commons of Tottenville. Now with its iconic pink boxes in the inventory and stand-up mixers in place, the famed factory readies to open.
Crumbl comes to NYC at two Staten Island locations including this one in the South Shore Commons. The shop takes one of the spaces that formerly belonged to a shoe store. (Staten Island Advance/Pamela Silvestri)
North Shore residents Aimee and Rob Tarantino hope to open before the end of October at 2955 Veterans Road West, formerly a storefront. By January, another Crumbl under their tutelage will come to a newly constructed building at 423 Forest Ave., West Brighton.
This new construction in West Brighton will house a second borough Crumble location. It formerly served as a one-story structure with an adjoining house and storefront, once a ladies hair salon. (Staten Island Advance/Pamela Silvestri)
“It was always what I wanted to do — sell cookies,” said Aimee. She and husband Rob tasted the product and loved it.
The Utah-based company is known for its continually rotating cookie menu. By tradition, flavors for the week are announced each Sunday night at 7 p.m. Staples include the classic chocolate chip with little riffs on the recipe — sometimes with milk chocolate chips, sometimes dark.
A Cinnamon Toast Crunch-cereal inspired, frosted cookie from August, 2023. (Staten Island Advance/Pamela Silvestri)
Bakers build batches from scratch — crafting dough, breaking it down into balls, roasting in the oven and applying toppings. These locations will not hire drivers from the get-go but employ third-party delivery services. Crumbl also offers catering for parties. When the stores open, orders for small or large-sized can be placed three days in advance.
Store and delivery hours provide late-night snacks. (Staten Island Advance/Pamela Silvestri)
Between full- and part-time positions, each location…
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